Keto Diet Popularity Surges Among Millennials, New Survey Shows

A recent survey by the National Nutrition Council reveals that the keto diet has surged in popularity among millennials in urban India during early 2026. The low-carb, high-fat diet is favored by 32% of respondents aged 25-35, up from 18% last year. Experts attribute this rise to increased health awareness and social media influence. Nutritionist Dr. Anjali Mehta told ANI that while keto can aid weight loss, it requires careful monitoring to avoid nutrient deficiencies. The trend has sparked a boom in keto-friendly food products and meal delivery services across major cities like Mumbai and Delhi.