lifestyle

TikTok Trends Show Rise in Sustainable Fashion Among Gen Z

Summary

New data from social media analytics reveals a sharp increase in sustainable fashion content on TikTok, driven largely by Gen Z users. Videos tagged with #SustainableFashion have s

New data from social media analytics reveals a sharp increase in sustainable fashion content on TikTok, driven largely by Gen Z users. Videos tagged with #SustainableFashion have surged by 150% in the past month, reflecting growing consumer interest in eco-friendly clothing. Influencers are promoting thrift shopping, upcycling, and ethical brands, sparking widespread engagement. According to TechCrunch, this trend is influencing major retailers to adopt greener practices and marketing strategies. The shift highlights how social media continues to shape lifestyle choices among younger audiences.
Feb 17Verified by Kanchan
TikTok Trends Show Rise in Sustainable Fashion Among Gen Z

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